Dibyendu Mukherjee Dallas

Dibyendu Mukherjee Dallas holds the position of Director of Sales Technology Innovation & Analytics at Frito Lay North America. He enabled zone sales leaders to achieve productivity gains of $15-20 Million per year by spearheading the implementation of RFID technology for measuring execution rates on POS displays in 500 retail stores. Additionally, he drove growth in sales value at test markets by deploying Image Recognition technology to capture in-store conditions like planogram compliance, out-of-stocks, and share-of-shelf. Moreover, he created an analytics strategy across the organization to allocate a $10 Million IT investment on business needs such as data visualization, trend analysis and next-best actions incorporating existing and upcoming capabilities.